Rajesh Jejurikar
Executive Vice President,
Marketing & Sales, Mahindra & Mahindra
Automotive Sector
Managing Director, Mahindra Renault


Rajesh Jejurikar is Executive Vice President of Mahindra & Mahindra's Automotive Sector. He has institutionalised Mahindra & Mahindra's brand management structure and has created a long-term product strategy for the same. He is also the Managing Director of Mahindra Renault, Mahindra & Mahindra's joint venture with the French auto major.

Mr. Jejurikar is a management graduate of S. P. Jain Institute of Management, Mumbai, 1986 batch, with a specialisation in Marketing. He was also awarded the British Chevening Scholarship for a senior management programme at Manchester Business School, UK. He has worked with top firms like Marico, Voltas and FCB Ulka Advertising. As Executive Vice President at Mahindra & Mahindra, Mr. Jejurikar is responsible for sales, service and brand management for the Automotive Sector. He has been associated with creating successful brands such as Scorpio, Bolero & Champion.
 

Under his leadership, Mahindra & Mahindra received many accolades and awards:
 
Indian Express Award for Excellence in Marketing
 
Launch of the Year for Scorpio by India Leadership Summit and Silver Award for Scorpio at the EFFIES. Besides, the Scorpio also won the S.P. Jain Marketing Impact Award
   
Car of the Year Award for Scorpio (BBC, CNBC - Auto Car, Business Standard)
   
Business Standard Derby Awarded Scorpio 'Launch of the Year'
   
Bolero was also a finalist at the 2001 EFFIES
   
He has been a member of the Advertising Awards Jury and Media Awards Jury of The Advertising Club Bombay. He is a visiting faculty at S.P. Jain Institute since 1994 and has been a guest lecturer at IIM Ahmedabad.