Launch Event in Oakland; Highlighted by Mayor Libby Schaaf

Oakland, Calif. (Jan 13, 2016) - Mahindra GenZe, the leader in all - electric two-wheel transportation alternatives, has organized a formal launch event today to celebrate the availability of the Genze 2.0, the first connected all - electric scooter. The event will include a welcome speech by Oakland Mayor Libby Schaaf, words by Fremont Mayor Bill Harrison, keynote by Mahindra Group Chairman Anand Mahindra and a formal launch announcement amongst esteemed dignitaries and enthusiastic customers. Festivities will include a chance to ride the GenZe 2.0 at the Oakland City Hall from 12:00 p.m. onwards.

This scooter was conceived in Silicon Valley and engineered/assembled in Ann Arbor, Michigan. It is designed to help alleviate challenges associated with urban commuting, parking, congestion, and pollution. It has a removable lithium-ion battery that can be recharged at any standard electrical outlet, providing optimal freedom and ease of use. Its smart, utilitarian design offers ample rear storage space so people can get where they want and take their belongings with them. Beyond its use as a personal vehicle, the GenZe 2.0 has also attracted a lot of attention from cities and corporate campuses who are searching for efficient multi-modal and first/last mile solutions to help augment existing transportation infrastructure.

"Oakland is the perfect place to combine electric bikes and electric scooters, with mobility sharing and solar power. Projects like Bike Solar Oakland and San Francisco's Scoot Networks are the type of Smart City Initiatives we are launching in Oakland," said Oakland Mayor Libby Schaaf. "We are so happy to be working with Mahindra GenZe - this is the kind of innovation and partnership we want to see - finding that pragmatic but visionary intersection of business, environment and technology to equitably serve our community", she added.

The GenZe 2.0 is the first connected all-electric Scooter. It is designed with seamless IoT communication that allows continuous monitoring of over 95 vehicle parameters, including:

  • Battery state of charge
  • Range estimation
  • Remote diagnostics
  • Alerts for theft, distress and geofence triggers
  • Customized navigation features.

These features are smartly delivered to users by an app through a GenZe hosted cloud and makes the vehicle the first truly connected electric scooter in the United States.

This electric scooter represents the most efficient, user friendly and sustainable transportation alternative for short distances with:

  • Minimalistic Aluminum exo-skeleton design
  • Class leading large storage Back-Bay, with a 75-pound payload capacity,
  • Removable battery with an integrated charger
  • Excellent ride quality with a larger front tire, calibrated throttle response and hill climbing ability
  • Pin enabled security features



"The GenZe 2.0 launch event in Oakland recognizes the creativity and determination of the Mahindra Genze team to design and develop a remarkably distinctive product," said Anand Mahindra, Chairman of the Mahindra group. "We are so thankful to the enthusiasm shown by early consumers, cities and corporate customers and are excited that the American public now has the ability to experience and enjoy this game changing vehicle," he added.

To learn more about the vehicle and to order yours today, please visit: www.genze.com or the growing number of Genze retail locations.

About Mahindra GenZe:
Mahindra GenZe, is a Silicon Valley start-up and part of the globally expanding, $16.9 billion Mahindra Group, Mahindra GenZe is dedicated to helping the urban commuter overcome the challenges associated with pollution, parking and the inadequacies of public transport by developing sustainable urban transportation solutions. More information can be found at www.genze.com.

About Mahindra Group:
The Mahindra Group is a global leader in industries ranging from aerospace to energy, automotive, agriculture and more. A $16.9 billion multinational group, Mahindra has been a part of the U.S. landscape for more than 20 years, and offers solutions that power mobility, drive rural prosperity, enhance urban lifestyles and increase business efficiency.

Visit us at www.mahindra.com
For More Information Contact:
Kevin Sugarman
GlobalFluency
ksugarman@globalfluency.com
408.677.5311

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