Mahindra Agri Solutions Ltd. Wins at the Global Agrow Awards, 2017

- MASL’s crop care product, JINGO-NXG was awarded ‘Highly Commended’ product in the Best New Biological Product Category
- AGROW awards are the most prestigious global awards that recognize excellence in the crop protection and seeds industries
- MASL is the only Indian company to have won the prestigious Agrow Award in 2017

November 6, 2017, Mumbai: Mahindra Agri solutions Ltd. (MASL) was recently awarded by the prestigious ‘Agrow Awards 2017’ for its crop care product, JINGO NXG which bagged the Highly Commended Product under the Best New Biological Product Category. The award ceremony was organized at The Ballroom at 8 Northumberland Ave, London WC2N 5BY United Kingdom on 30th October, 2017. Agrow awards are the most prestigious global awards that recognize excellence in the crop protection and seeds industries. Presented by Informa PLC, a leading information provider for the global crop protection industry, these awards were instituted in 2007 to provide a medium to companies around the world to showcase their expertise and creativity. Global players like DuPont, Bayer and Syngenta have been the recipients of these awards in the past.

Launched in June, 2016, Mahindra’s JINGO NXG is an entirely natural product with no synthetic nutrient fortification that improves plant health and increases crop yield. It is a sustainable and eco-friendly option that is formulated from natural extracts of sea plants, and is free of toxins.

Ashok Sharma, President – Agriculture Sector and MD & CEO – Mahindra Agri Solutions Ltd. said, “Agriculture across the world is undergoing a disruptive change, where sustainable and eco-friendly solutions are taking a lead to define a new era, called Farming 3.O. Agrow awards are a celebration of these advanced and new technologies, and at MASL, we are very honored to have won this coveted recognition.”

“With products like JINGO NXG, Mahindra offers the most effective agri solutions to the farmers, in line with its philosophy of Delivering FarmTech Prosperity,” he added.

Mahindra Agri Solutions was represented at the Agrow awards by Mr. Amit Dubey (Associate Vice President, Sales and Marketing, Crop Care), Mr. Pradeep Cheema (Associate Vice President, Supply Chain, Crop Care) and Mr. Anupam Satpathy (Senior Marketing Manager, Crop Care). MASL is the only Indian company to have won the prestigious Agrow Award in 2017.

In addition to the award ceremony, Agrow awards 2017 also held the Crop protection Leaders’ forum which was organized by the Agribusiness Consulting in association with Phillip Mc Daugall, the world’s largest consulting group. The forum engaged industry experts who shared their insights and knowledge regarding the upcoming new technologies in the Agri-chemical space and their overall impact on global food production.

About JINGO NXG

Jingo Nxg is a unique agricultural bio enhancer product developed by Sea6 Energy, a cutting edge R&D company based out of Bangalore and MASL has an exclusive product license agreement to market and distribute this product through its established distribution network. Jingo is formulated from natural extracts of sea plants, without any fortification. It is a sustainable (Nutricycling) and eco - friendly option that is free of toxins. It offers a mechanism of action using TARMA and SPURT to increase plant yield & growth. It has been extensively and rigorously tested by the University of Agricultural Sciences Bangalore, IIRR, IIHR, UPASI and others specializing in various crops systems.

About Mahindra Agri Solutions Limited

With a vision to Deliver FarmTech Prosperity, Mahindra Agri Solutions Ltd. closely interacts with farmers to improve their produce, quality and productivity by providing latest advances in farm technologies and agricultural know how. It also helps farmers by linking them to the market to provide better returns for their quality produce and thereby improving their lives. With its wide portfolio of inputs viz. Seeds, Crop Care, Micro Irrigation Services backed by high quality advisory through Samriddhi outlets, Mahindra Agri Business has successfully helped Indian farmers increase their productivity over the years. At the same time, it has a strong outputs business consisting of Fruits and Vegetables, Pulses, Edible Oils and Dairy where again close links with the farmers allow it to provide products that stand for quality and purity. Having grown 12 fold in the last 6 years, Mahindra Agribusiness has become one of India’s largest grape exporters, launched its premium fresh fruit and dairy brand Saboro, and established ‘Farm to Fork’ presence across the Agri value chain. It has also ventured into branded pulses and oils segment with NuPro with the promise of highest quality backed by the Mahindra Quality Standards. It also hosts the pioneering Mahindra Samriddhi India Agri Awards, which celebrated its seventh edition and has attracted close to 260000 agricultural innovations and success stories till date.

About Mahindra

The Mahindra Group is a USD 19 billion federation of companies that enables people to rise through innovative mobility solutions, driving rural prosperity, enhancing urban living, nurturing new businesses and fostering communities. It has a leadership position in utility vehicles, information technology, financial services and vacation ownership in India and is the world’s largest tractor company, by volume. It also enjoys a strong presence in agribusiness, components, commercial vehicles, consulting services, energy, industrial equipment, logistics, real estate, steel, aerospace, defence and two wheelers. Headquartered in India, Mahindra employs over 200,000 people across 100 countries.

Learn more about Mahindra on www.mahindra.com / Twitter and Facebook: @MahindraRise

Media contact information
Mohan Nair
Vice President (Communications)
Mahindra & Mahindra Ltd.
Office Direct Line – + 91 22 28468510
Office Email Address – nair.mohan@mahindra.com

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