annual-report-FY2021

19 MAHINDRA & MAHINDRA LTD. INTEGRATED ANNUAL REPORT 2020-21 S U P P O R T I NG C OMMUN I T I E S T O R I S E Be it any kind of catastrophe, the Mahindra Group has not only provided support in the form of ration, clothes and monetary relief, but has also gone the extra mile in several instances, such as constructing homes in a village which was wiped out during the Kosi river floods. It was but natural that the Mahindra Group would offer its support in the wake of the pandemic which has had a devastating effect on our country. The immediate response was to provide food and sustenance grants to those who had lost their livelihood, such as the migrant workers. The Group also innovatively used its factories to quickly produce face masks and face shields, of which there was a severe shortage. These were distributed to frontline COVID warriors in the hospitals and amongst the police forces. Our contribution has been recognised by several national and international bodies. Indo-American Chamber of Commerce for the rst time along with the U.S. Consulate General, Mumbai, instituted the COVID Crusaders Award, 2020 to celebrate the true spirit of humanity. The Mahindra Group was recognised for 'Exemplary Work done by a Corporate in India' category in a virtual award ceremony. Following are some of the initiatives that we undertook to fight the deadly COVID-19 pandemic in India. Providing Financial Assistance The Mahindra Group has always been amongst the rst to RISE in the face of any national disaster. The Mahindra Group donated O 50 cr to the 'Prime Minister's Citizen Assistance and Relief in Emergency Situations Fund' towards the end of F20. Ÿ Mahindra Foundation set up a COVID-19 relief fund with the objective of providing relief and in-kind support to individuals who had lost their livelihood and small businesses which were severely affected due to the COVID-19 pandemic and the subsequent lockdown. Ÿ 20,402 Mahindra Group employees contributed K 9.22 cr to the COVID-19 Relief Fund. Of this K 7.98 cr from the fund has been disbursed to benefit 1,99,079 individuals.