annual-report-FY2021

36 COMPANY OVERVIEW SUPPORTING COMMUNITIES TO RISE PIVOTING TO GROWTH RISING THROUGH INNOVATIONS RISING WITH FOCUS ON ESG CORPORATE INFORMATION STATUTORY REPORTS FINANCIAL STATEMENTS Digital Capabilities The pandemic has fundamentally changed the way business is done, and more importantly the rules of customer service. We developed innovative solutions to adapt to these changes in order to ensure better safety of our customers, employees, and other stakeholders. We rolled out an integrated automotive web-based platform 'auto.mahindra.com ' to enable customers to browse through our range of vehicles across various auto segments (such as personal vehicles, commercial vehicles, trucks & buses, and electric vehicles), locate dealers, purchase and exchange a Mahindra SUV online, book test drives, book service appointments, etc. The platform has been enabled with an innovative chatbot feature for swift query resolution and transactions. Reimagining Automotive Retail Our in-house automation platform has helped us reduce mundane employee tasks and enrich employee work experience across several functions like HR, finance, supply chain and core IT internal processes. One of the examples of such automation includes IRONA, a digital employee that uses Robotic Process Automation (RPA) to simulate and automate the treasury department's mutual fund investment operations and core treasury responsibilities on a daily basis. Mahindra Robotic Automated Workforce Genie is a chatbot that serves as a personal assistant to every M&M employee. It resolves queries on HR policies, payslips, leaves, etc., enables all types of approvals through a single window, and sends personalised notifications to employees. Genie - Digital Companion to Employees India still resides in its villages and we believe that the long-term prosperity of the nation will depend on how well rural India adopts new-age farm technology and practices to increase crop yield and enhance agricultural productivity. Kicking Off a Digital Era in Farming Farming Solutions & Product Rentals Precision Farming Ecosystem Services Digital & Physical Agri Advisory Internet of Things (IoT) Digisense kits of 7,500+ No. of Centres & Bene ciaries 50+ centres & ~2 lac linked farmers Takneek* Plots 3,200+ Rental Tractor Hours 2,25,000+ *Takneek Plots were developed where farmers were shown how to farm with Krish-e expertise.