MAHINDRA & MAHINDRA LTD. | Integrated Annual Report 2021-22

MAHINDRA & MAHINDRA LTD. Integrated Annual Report 2021-22 19 OUTPERFORM F INANCIALLY To successfully straddle a world in a state of flux, businesses need to find the right balance - between ambitions and capabilities; between technology and human touch; between investing towards the future and strict cost control. This strategy of finding balance and taking quantum leaps into the future continues to drive growth at Mahindra. In the previous section, we disclosed in detail how our commitment to Reigniting Value Creation successfully steered the Group on the path to 18% RoE. Going forward, the focus will be on accelerating EPS growth with continued fiscal discipline while achieving global leadership in ESG. In this section, we cover in more detail how we plan to accelerate core growth in the Auto and Farm Sectors. STRATEGIC OVERVIEW AUTOMOTIVE SECTOR We are committed to building the SUV brand reputation for its Authenticity and Sophistication. The resounding success of the XUV700 and the All-New-Thar are testament to our core pillars of Capability, Performance, Safety, Technology and Sophistication. We have initiated strong and bold moves to pivot growth in the Auto Sector by: Ÿ Building an SUV Legacy Ÿ Strengthening Leadership in LCV Ÿ Developing Platform and EV Strategy Building an SUV Legacy We foresee that our core auto brands will continue to remain in strong momentum, aided by the strong booking momentum of the new additions like the XUV700, Bolero Neo and the heightened anticipa- tion for the Scorpio-N and Born Electric SUVs. We aim to become the No.1 core SUV player by leveraging our House of Brands - XUV, Thar, Bolero and Scorpio, and by launching 13 new products (including 8 launches in EVs) by 2027. 4 SUV Blockbuster Launches.