INNOVATION IN BEV Electrifying the Future With INGLO and MAIA, Mahindra has redefined the blueprint of electric mobility. Designed ground-up as a bold, all-electric architecture, INGLO delivers unmatched vehicle dynamics, NVH refinement, and 5-star BNCAP safety. MAIA introduces India’s first Software Defined Vehicle (SDV) platform with world-class tech like VisionX, Eye-dentity, and Dolby Atmos. Backed by technology patents and design registrations, this innovation marks Mahindra’s leap into a future where performance meets intelligence, by design. INNOVATION IN THAR ROXX The Legend Evolves With Thar ROXX, we have reimagined the iconic off-roader into a high-performance lifestyle SUV — combining rugged 4x4 DNA with world-class comfort, futuristic technology, and bold design. Built on the all-new M_GLYDE architecture, Thar ROXX delivers the soul of Thar with the sophistication of premium SUVs. A record-breaking 176,218 bookings in 60 minutes signals not just a product launch, but the birth of “THE SUV” — a new benchmark in the > ₹12.5 lakh segment. Rise To Create Value | 21 MAHINDRA & MAHINDRA LTD.
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