MAHINDRA & MAHINDRA LTD. | Integrated Annual Report 2021-22

The new logo, referred to as Twin Peaks , was rst seen on the XUV700, andwill be seen on all your Company's existing and new SUVs in due course, while also proudly gracing the frontage of your Company's sales and service outlets. The iconic Thar crossed the 1,00,000 bookings mark continuing its momentum from F21 into F22. Scorpio and XUV300 continue to attract strong demand. Your Company has retained #1 position in LCV <3.5T segment, which is the largest segment of CV industry, with 40.3% market share, for the eight consecutive year. LCV <3.5T accounts for 59.1%of the total CV industry. In the Pickup sub-segment (LCV goods 2 to 3.5T), your Company sold 138,643 vehicles, a growth of 8.2%over the previous year. Your Company's market share in the Pickup segment stands at 55.0%. Your Company has been the leader in the Pickup segment for over 20 years, and it has always been your Company's endeavour to enhance the customer value proposition of its offering. In <2T segment, M&M sold 32,365 vehicles, a growth of 36.1%over the previous year. M&Mmarket share grew by 1.8% over last year and stands at 18% in <2T segment. In F22, your Company launched the Supro Prot Truck (Maxi and Mini) with industry's rst ‘Prot Guarantee’ proposition which assures higher prot for the customer with its best-in-class mileage, higher load carrying capacity andmore power. In the Last Mile Mobility segment, your Company sold 30,079 passenger and goods 3-wheelers, a growth of 46.5%, with a market share of 11.5% in F22 vs 9.4% in F21. Your Company has a wide range of offerings including diesel and CNG products with the latest addition to Alfa range, Alfa CNG - both passenger and cargo variants which were launched during the year. The products are superior in performance, mileage, and overall earning, and have been widely accepted by customers across the country. Your Company is the pioneer for Electric Vehicles (EVs) in India, and for the year under review, sold 17,006 EVs (59 four-wheelers and 16,947 three-wheelers) as against 5,418 EVs (10 four-wheelers and 5,408 three-wheelers) in the previous year. Your Company, the rst Indian manufacturer, has surpassed more than 400 million electric kilometres through a eet of Treo, e-Veritos and E2o Plus vehicles. VEHICLES 138,643 SOLD Pickup sub-segment Your Company has successfully transformed its SUV brand and the SUV business stands at No.1 Position in Brand Power ( 4F22 results) as compared to 3rd position last year ( 4F21). 1 MAHINDRA & MAHINDRA LTD. Integrated Annual Report 2021-22 115