The TAG survey findings have been used to prepare an Index that compares the lifestyle led by teenage girls of each state. According to the survey, Kerala and Mizoram are believed to be the best states, while Mumbai, Kolkata and Bengaluru have been ranked as the top three cities for teenage girls to live in.
Anand Mahindra, Chairman, Mahindra Group, said, “There was a pressing need to understand our teenage girls better. The extensive network of Project Nanhi Kali and the Naandi Foundation enabled the collection of critical and meaningful insights. I am confident that the TAG Report will serve as an important reference document for those in both, the public and private sectors, that are working towards upliftment of the girl child and women across the country.”
The TAG Report will serve as a roadmap to help policy makers, NGOs and CSR teams of companies to strategize and implement better initiatives. M&M’s Project Nanhi Kali will also leverage the findings to explore new opportunities that will enable more teenage girls in India to reach their true potential.