Mahindra and Mahindra recently launched a unique subscription-based initiative in partnership with Revv, a self-drive car rental platform. This unique, flexible ownership experience for customers of Mahindra's personal range of vehicles is an all-new, affordable and convenient way of using a brand new vehicle, without actually having to buy or own one.
Retail customers can choose from the entire personal-vehicle portfolio -- from KUV100, XUV500, XUV300, Scorpio, TUV300, Marazzo to the Alturas G4, at a subscription price starting from Rs 19,720 per month. The offer is inclusive of insurance and routine maintenance charges. Other highlights are zero down payments, no road tax, and zero risks on the resale value of the vehicle. Once the subscription period is over, the customer can either upgrade the models or return the vehicle to the company without the hassle of selling it and buy a new car instead.
The recently launched offer is available to professionals and SMEs across eight Indian cities -- Delhi (NCR), Mumbai, Pune, Bangalore, Hyderabad, Kolkata, Chandigarh and Ahmedabad -- and will later cover 11 more cities over the next three months.