Blockchain Tech to Power Indian Startups

The launch of the T-Block Accelerator program for the Telangana Blockchain District has brought Tech Mahindra and the Telangana Government closer to their goal of making the southern state the ‘Blockchain Capital of the World’. IBC Media – an innovation and management firm – also partnered in this initiative.

The launch at the Tech Mahindra Infocity Campus in Hyderabad, was graced by several dignitaries from the Telangana Government, and leading corporate executives from across the country. In 2018, Tech Mahindra and the Government of Telangana had signed a Memorandum of Understanding, to help startups with a strong blockchain use-case, to accelerate their growth and contribute to the growth of the industry.

Rajesh Dhuddu, Global Practice Leader, Blockchain, Tech Mahindra, said, “As part of our TechMNxt charter, we at Tech Mahindra have been bullish in our efforts to expand blockchain adoption in India and globally. Our partnership with the state government for the Telangana Blockchain District stems from our desire to build a world-class support infrastructure for blockchain startups and make Hyderabad a destination of choice among several new-age entrepreneurs and blockchain evangelists. We look forward to successfully running the T-Block Accelerator and building the public blockchain ecosystem in India.”

Car & Bike India Gives Lifetime Achievement Award to Dr. Pawan Goenka

Dr. Pawan Goenka, Managing Director, Mahindra and Mahindra Ltd., has been conferred the Lifetime Achievement Award for his immense contribution to the automobile industry over the past 40 years, at the recently held 15th Car and Bike India Awards 2020 in Mumbai. The award was presented by H. S. Billimoria, CEO, Next Gen Publishing, and Aspi Bhathena, Editor Car India and Bike India magazines.

Dr. Goenka thanked the organizers for bestowing this honour on him, and his colleagues for their support in his journey over the last four decades. He also touched upon the churn and speed of transformation that the automobile industry is currently going through.

Finally, he also had a special word of appreciation for the organisers for recognising the Mahindra XUV300 compact SUV as India’ safest car, and was particularly proud that an Indian company achieved this feat.

Dr. Goenka joined Mahindra in 1993 as the head of R&D and spearheaded the development of several new models including the Bolero and Scorpio which helped transform the company’s product range and market image. Over the years, he has demonstrated not just his strong technical knowledge, but also excelled in his roles as manager and leader of the company.

Happy 90th Birthday, Pininfarina

On February 18, 2020, the Pininfarina family and top management kicked off the start of celebrations of the 90th anniversary of the renowned Italian design house at the at the Triennale Milano, a design museum in that city. The celebrations were attended by top Pininfarina clients, and executives from the world of design and architecture.

Synonymous with beauty and elegance, Pininfarina was founded as a small artisan bodyworks brand, by Battista Farina on May 22, 1930. Over the years, Pininfarina has been recognized as a symbol of ‘Made in Italy’ all over the world. At the celebrations, two important announcements were made by the brand – Kevin Rice, a world-renowned automotive designer, will join Pininfarina as Chief Creative Officer, from March 1, 2020. The brand also announced its new architectural collaboration with Spanish Developer EXCEM Real Estate.

Paolo Pininfarina, Chairman, Pininfarina, said, “We couldn’t have hoped for a better gift for our 90th birthday. For years we have gradually pushed our creativity forward from cars to the world of industrial design and building architecture, and the market has understood this. We have learned that once a design language has been defined, a world of opportunities opens up. We started out from new luxury residential concepts and now we aim to leverage our vast experience in high-end residential complexes by designing a breath taking piece of architecture for EXCEM.”

Click here to watch the Pininfarina story

Partnering for Growth

Mahindra Insurance Brokers recently launched its new Sajhedaari (Partnership) initiative to identify, train and develop a team of certified Point of Sales Persons (PoSPs) for insurance distribution. The PoSP model is a combination of physical and digital (phygital) models, and is regulated by the Insurance Regulatory and Development Authority of India (IRDAI).

MIBL’s vision is to move society forward through financial inclusion, and Sajhedaari aims to empower people in rural markets by providing them with an alternate means of livelihood, and also to increase awareness about the need for insurance in the country.

By 2023, MIBL’s goal is to train over 1,00,000 people to sell insurance, using end-to-end digital processes. The training will be conducted online and the digital model will make the insurance process seamless and paperless, making it quicker and more convenient. Any person with a minimum education of standard 10th can enrol on www.sajhedaari.com.

Dr. Jaideep Devare, ‎Managing Director, ‎Mahindra Insurance Brokers Ltd., said, “Mahindra Insurance Brokers has been safeguarding livelihoods and providing insurance protection across India for over 15 years, having serviced over 1.25 crore insurance cases since inception, primarily in rural markets spread over 3,00,000 villages. We have been continuously re-inventing our offerings and effectively leveraging new age technology to drive positive change in the lives of our customers. We believe that these innovations have helped us create solutions around affordability, while also offering customers simplicity, flexibility and convenience. Our ultimate goal is to reach every Indian household with an insurance solution, thus helping improve economic resilience. ‘Sajhedaari’ is a unique program, designed to identify potential partners locally, support them through training and knowledge sharing, and provide them with an end-to-end digital solution to help them extend insurance solutions to deeper pockets of the country.”

The Blues Go Green

The 10th edition of Asia’s largest Blues Festival – the Mahindra Blues, was recently conducted at Mehboob Studios, Mumbai. The festival brought together the most iconic names in the Blues genre, with artists such as Buddy Guy, Keb Mo’ and Kenny Wayne performing in front of passionate Blues fans. The Festival also saw the participation of Indian artists such as Ehsaan Noorani, Loy Mendonsa, Soulmate and Kanchan Daniel, among others.

Aligned to Mahindra’s focus on sustainability, the Festival incorporated various initiatives to reduce and manage the waste generated at the venue. It was separated into bio-degradable waste, recyclable waste, materials for re-use, co-processing waste and reject waste.

The Festival went a step further and laid down sustainability guidelines, one of which was to use only compostable or recyclable serving ware at the food counters.

On ground messaging helped to drive this focus on sustainability even further. New sustainability initiatives such as setting up cigarette recycling and the use of sturdy cups, that were collected for reuse, were other positive steps taken this year.

Helping Rural India Go Digital

Growth in consumption across emerging economies is projected to come largely from rural areas. Take India: consumption per capital in rural areas, is slated to grow by 4.3 times in just 10 years; compared to 3.5 times in urban areas, according to a report by Bain & Company and the World Economic Forum.

Unlike many ageing nations, India will continue to remain a young nation, with a median age of 31 by 2030, and a large part of this young population will be in rural areas. This shift in consumption is already manifesting itself. The rural economy contributes about 46% to the national income, despite increasing urbanization in the last decade.

The rural economy, however, continues to be an informal one, largely cash-oriented with unstructured cash flows. Most of the rural working population is typically the “Earn and Pay” segment, largely excluded from formal employment opportunities and predictable cash flows.

They earn their livelihood in cash and therefore prefer to spend and discharge their liabilities in cash itself. Moreover, given the lack of adequate banking facilities in rural areas, cash continues to be the preferred mode of transaction.

Things are changing on the ground. Once predominantly agrarian, the rural economy is getting increasingly more diversified, with the non-agricultural sector contributing to about two-thirds of household incomes.

Additionally, those living in rural India are no longer as isolated from their urban counterparts as before, thanks to improved internet access. There is a whole generation of mobile-first rural Indians who have leapfrogged generations of technologies to the mobile phone.

The combination of youth, connectedness, education and multiple income generation opportunities is leading to a surge in rural aspirations, and manifesting itself in new consumption choices. Physical and digital connectivity, however, continue to remain constraints.

The government and regulatory bodies have rolled out several policy and financial initiatives aimed at inclusive rural growth. Aadhaar, a unique biometric identifier, zero balance Jan Dhan savings bank accounts, direct transfer of social benefit payments, and the digital payment infrastructure BHIM are just some of them. Click on the link to continue reading the article.

  Tweet of the Week


A perfect start of 2020! #MahindraTruckAndBus were bestowed with 5 awards at the Apollo-CV awards, including the biggest ‘CV of the year award’. Thank you to all the customers who with their continuous support have made this win possible.

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