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Showing Result for Tag #Rajesh Jejurikar
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Showing Result for Tag #Rajesh Jejurikar
Fostering rural growth and prosperity
India’s need for food security and to change agricultural practices, pushed Mahindra to foray into manufacturing tractors 58 years ago. Today, the company is the world’s largest farm tractor producer by volume.
Mahindra, India's SUV specialist
Mahindra SUVs exhibit the virtues of tough-build quality and go-anywhere attributes, and they manage to stand out with unique design elements that set them apart from the crowd. Add to that tenet, such as reliability and economy, which makes them unbeatable in the Indian context.
Bolero takes on anything
In the mid-1990s, the Indian automobile market had opened fully allowing a host of global automakers to enter the market. It was the era of sedans and hatchbacks though and the era of urban utility vehicles (SUVs) was still a decade and a half away. Utility vehicles (UVs) were perceived as crude and relatively uncomfortable vehicles meant to navigate rough rural roads.
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