After college, Raj wanted to take up boxing full-time. But his family forbade him to do so and every time he thought of resuming a career in fitness, life happened– marriage, fatherhood, a full-time business. In his 40s now, Raj finally found the opportunity to pursue his dreams. The pandemic forced him to close his existing business and gave him the time to start a new one.
When he told his wife Reena that he wanted to pursue his dream of starting an online fitness centre, she was thrilled. Raj was a chain smoker and had struggled with alcohol addiction in the past; Reena would always encourage him to lead a healthier lifestyle and persuaded him to use this opportunity to quit both addictions. With her support and with his dream of living the values he wanted to teach in his fitness centre, Raj quit smoking and drinking cold turkey.
Raj soon started his online fitness centre where he could help people like him who were either addicts or fitness lobbyists.
‘If I want to train others, I need to change my own habits first’. ‘My wife was delighted and said that she’d support me throughout. She said that– We can do anything we want to achieve.’
So, in April, they both formally launched the company and Fitco Iron was born.
Reena knew that starting something new would come with its own set of challenges, but she didn’t doubt her husband’s decision. At times, managing household chores, a 11-year old child, husband’s start up and her own job was very stressful, but she was determined to support him. She’d also help prepare diet charts for him. There were moments when Raj would want to relapse back to smoking but Reena would motivate him to stay consistent with his efforts.
“My business is 9 months old now and I have trained more than 50 people from India and abroad. From a chain smoker and an alcoholic to now, being a fitness guru, I have come a long way. But I couldn't have done this without my wife. I love and admire her more and more every day.”
Mahindra salutes the challenger spirit of people like Raj and Reena who show us that with love and determination, we can overcome all obstacles no matter how unsurmountable. #TogetherWeRise