With 23 teams displaying their innovative projects to vie for a coveted win at the Mahindra Rise Awards 2019, the recently concluded Mahindra Innovation Mela at Mahindra Towers, Worli, Mumbai, became the perfect platform for Mahindra-ites to showcase their innovative thinking to #FUTURise businesses.
Initiated in 2013, the Mahindra Innovation Mela is the Group’s flagship platform that recognizes innovative work done by employees. Over the years, it has become an ideation cocoon for businesses to discover, synergise, and create game-changing outliers.
Participation was open across five categories – Process, Offering, New Business Idea, Business Model, and Dare to Dream. Depending on the category, the evaluation was carried out based on uniqueness, impact/benefit challenges faced, business potential, go-to-market strategy and learnings.
Anish Shah, Group President, Strategy; Member of the Group Executive Board, said, “Innovation is really the lifeline of the organization. It is required for organizations to succeed. To stay ahead of the game we have to innovate. We’ve got to find a new way of doing things and finding solutions to customers’ problems.”